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A group of real estate developers from Las Vegas intends to construct a potentially highest resort on the 27-acre location that previously housed the Wet ‘n Wild water park and has been the goal of Jackie Robinson’s All Net Arena project for years.

New project:

LVXP, the real estate development firm based in Las Vegas, intends to build an ultra-luxury resort equipped with 2,500 rooms, a project worth multi-billion dollars that will be coordinated by a high-end NBA-ready arena.

Relatedly, 3 of the firm’s executives, Chief Construction Officer Nick Tomasino, Chief of Staff Christine Richards and CEO James Frasure Jr., are all old residents of Las Vegas. As for the firm’s advisory and leadership team, they are professionals in the fields of entertainment, sports, technology, marketing, finance and real estate.

In an exclusive interview with the Las Vegas Review-Journal, Frasure commented on the new upcoming project, “We are the antithesis of the previous project. We are pulling together the best talent in the valley, such as Nick and some other people that we have worked with and the plan is to make this a success quickly and impactful for the whole valley.”

Arena within the resort:

The planned resort would involve an arena equipped with 18,500 to 20,000 seats for sports and entertainment, a retail center and food outlets that would reflect Las Vegas restaurateurs, convention facilities, a casino and technologically advanced rooms currently used in overseas resorts. Additionally, the installation of an underground parking lot is also planned.

This resort would also represent the 1st 7-star establishment of the city.

The project is projected to collect significant income for the local economy, hire a unionized workforce, and produce thousands of jobs. It would also put green initiatives led by global construction allies on a pedestal alongside sustainable development.

In an official press release revealing the project, Tick Segerblom, President of the Clark County Commission, commented: “This is a well-conceived project that has the potential to transform a valuable undeveloped land parcel into a highly productive destination that contributes meaningful long-term value to the community and visitors alike.”

Relatedly, Frasure commented that he had a meeting with officials of the facility’s neighbor, Fontainebleau, which is right now the highest resort on The Strip. However, he did not unveil the construction and development expenses of the project nor the name of the hotel operator with whom he is negotiating.

The firm also wants to use validations granted in 2008 by the Federal Aviation Administration that allow construction below 1,200 feet. Also, the nearby Strat Tower is the highest construction west of the Mississippi River at 1,149 feet.

In that regard, Frasure commented, according to the Las Vegas Review-Journal: “I’ve been here for 31 years and we view this as us having a responsibility to fulfill a project for the community because it is something that affects the whole valley. So it’s very Las Vegas-driven.”

Rest of the allies:

As for Richards, she became part of the firm in January 2024 and has made a splash in Las Vegas for over 2 decades as an expert choreographer and dancer with the production show “Raiding the Rock Vault” which was performed at the Strip’s Hard Rock Cafe. In addition, she has been hired in a sales position in the cannabis and beverage industry, progressing to management and leadership positions in 15 years, based on information on her LinkedIn profile.

Following management and design roles at the Howard Hughes Corp. and MGM Resorts International’s design team, Tomasino served for over 5 years as Senior Vice President of Construction for Sphere Entertainment Co., managing the Sphere’s production.

As for Frasure, he maintained a long-standing relationship with the Lowden family, previous owners of the acreage south of the Sahara and Sahara, and when Clark County refused to expand Robinson’s permit for the All Net Arena, he arranged for the purchase of the land.

The entire process was finished in the first month of this year, and he discharged all mortgages to present his concepts to Clark County. In addition, he plans to file permit applications to the said county by July at the latest and hopes to have all licenses and permissions by August at the latest in order to have a groundbreaking ceremony for the project in early 2025 or late this year.

On that note, Frasure commented: “Our commitment is to create a destination that captures the essence of Las Vegas and provides lasting benefits for the community. For me, this endeavor is more than a project — it’s a promise to uphold the spirit of innovation and enthusiasm that defines our local culture.”

Project designer:

Among Frasure’s 1st negotiations, he first negotiated with Steelman Partners, headquartered in Las Vegas and known for designing casino resorts worldwide. Other notable projects designed by Steelman were The Grand Resort and Casino on the Ho Tram Strip in Vietnam, the Darling Resort and Casino on Australia’s Gold Coast, the Crockfords resort at Resorts World Las Vegas on The Strip, and the Circa in downtown Las Vegas.

Also, in an official press release, Steelman Partners CEO Paul Steelman commented: “As we begin shaping the next chapter of Las Vegas, I’m thrilled to lead the design for LVXP, a pioneering venture merging cutting-edge artificial intelligence with personalized guest experiences. Collaborating with the LVXP team energizes my creative spirit, as together, we strive to craft a landmark that not only redefines the city’s skyline but also pays homage to its architectural legacy. With every detail, we aim to transcend boundaries and immerse guests in a tailored reality, setting a new standard for hospitality and entertainment in Las Vegas.”

However, the company said it is not the time to offer any design schematics for the upcoming project.





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