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Sportsbook solution supplier DATA.BET has partnered with South African betting operator Hollywoodbets to launch an esports betting offering in the country’s growing market.
The partnership gives Hollywoodbets access to DATA.BET’s esports betting ecosystem, including its Single Page Application (iFrame), odds feed, Bet Builder, widgets and streaming, alongside managed risk and trading services.
The offering provides more than 770 markets across more than 30 esports disciplines and over 10,000 events each month, covering titles including CS2, Dota 2, Valorant, League of Legends and Rainbow Six, as well as lower-tier competitive games.
DATA.BET manages the trading and risk processes behind the offering, with market availability above 90% and system uptime of 99.99%.
“This partnership is about giving Hollywoodbets a complete esports product they can launch with confidence,” said Otto Bonning, Head of Sales at DATA.BET. “The iFrame removes integration complexity, and with risk management and trading on our side, they get strong margins and a consistent user experience from day one.”
“Esports is an emerging vertical in South Africa, and we’re aligned with Hollywoodbets on a clear roadmap to grow it together,” Bonning added.
Hollywoodbets is a South African sports and entertainment betting operator with both retail and online operations. The company has sponsorship agreements including those with the Hollywoodbets Sharks and Hollywoodbets Dolphins.
Wayde Dorkin, Head of Product at Hollywoodbets, said: “At Hollywoodbets, our focus is on continuously evolving our product offering. The launch of esports is an important milestone for us, given that the category has become a major part of the global sports and entertainment landscape.”
“Through our partnership with DATA.BET, we are able to bring customers a comprehensive esports experience featuring extensive tournament coverage, live streaming, in-depth statistics, and a wide range of betting markets,” Dorkin said.
The deal marks an expansion of DATA.BET’s presence in Africa and strengthens its position as a technology provider for operators entering the esports betting market.