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Denmark’s gambling regulator blocked 334 illegal gambling websites in 2025 as online casinos became the country’s largest gambling segment, overtaking lotteries in a market increasingly driven by digital and mobile play.
Spillemyndigheden, the Danish Gambling Authority, said in its 2025 annual report that the court-ordered blocks followed an enforcement campaign using proactive searches, data analytics and public tips.
Cooperation with the Danish Tax Authority’s anti-fraud unit led to 695 potentially illicit platforms being investigated, while 36 websites removed or changed their gambling offerings after regulatory intervention. A channelization report is due later in 2026.
Online gambling accounted for 73% of Denmark’s total gross gaming revenue in 2025, up from 70% in 2024 and 33% in 2012. Online casinos generated DKK4.31 billion ($660 million), or 38% of the market, rising 12.1% year-on-year by DKK465 million ($71 million) and more than doubling since 2012. Mobile devices produced 73% of online gambling revenue in 2025, compared with 27% in 2012 across online casino and betting combined.
Spillemyndigheden also revised its cooperation with Teleindustrien, the trade association for Danish internet service providers, allowing mirror or clone sites to be blocked without a new court order where an earlier ruling has already found the original site illegal.
After 178 sites were blocked in June 2025, third-party traffic analysis showed an estimated 34% fall in visits over the following six months, though some blocked domains showed no measurable decline.
The enforcement drive was supported by Gambling Package 1, introduced by the Danish government on October 24, 2025. The package strengthened protections for children, young people and vulnerable players, expanded the authority’s powers to block referral and affiliate websites directing Danish users to unlicensed operators, and extended restrictions on facilitation activity.
The package also funded a digital monitoring tool to track gambling-related marketing across digital services and introduced a whistle-to-whistle ban on gambling ads during live sports broadcasts, running from 10 minutes before an event until 10 minutes after it ends.
The regulator also reported increased illegal gambling promotion through mobile apps, social platforms and streaming services. It formalized complaint processes with Apple and Google to speed up removal of illicit apps, while licensed operators can now report brand misuse on Meta platforms directly to support faster content removal.
Spillemyndigheden works with Google, Apple, Meta and Twitch, and cooperates with European regulators through the Enforcement Working Group of the Gaming Regulators European Forum.
Land-based enforcement continued in 2025, with the authority taking part in 25 investigations involving unlawful gambling machines and betting terminals. Land-based casino GGR fell 5.6% to DKK378 million ($57.74 million), or 3% of the market, while newly liberalized land-based bingo generated DKK30 million ($4.58 million), less than 1% of total gambling revenue.