Wazdan launches Score the Jackpot campaign for summer football promotions

Wazdan has introduced Score the Jackpot, a promotional campaign that provides operators with a football-themed marketing package tied to the summer sports calendar.

Built around the slogan “Our Goal – Your Gain,” the campaign combines four slot titles into a single seasonal concept intended to support operator-led promotions during a period of heightened interest in football.

The Score the Jackpot offering includes Mighty Wild: Gorilla, Cash Grotto, 16 Coins x5000, and Fisherman’s Luck. According to Wazdan, each game has been selected to contribute a different element to the campaign.

Mighty Wild: Gorilla features bonus-focused gameplay from one of the supplier’s established game series. Cash Grotto introduces a different visual style and game mechanics, while 16 Coins x5000 joins the package as part of the company’s Coins portfolio. Fisherman’s Luck adds a summer-themed title to the lineup.

Rather than centering on a single game launch, the initiative is designed as a multi-title campaign that operators can incorporate into football-related promotions. The package offers partners a framework for seasonal marketing activities and supports the company’s focus on promotional solutions linked to player engagement.

The campaign is accompanied by the slogan “Don’t drop the ball this summer,” and forms part of Wazdan’s approach of pairing game portfolios with seasonal promotional themes. The concept is intended to help operators capture player attention during one of the year’s largest sporting periods.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Score the Jackpot has been designed to help operators maximise engagement during the biggest sporting moments of the year through a ready-made, football-inspired campaign concept.

“Each title within the package brings something different to the overall line-up, allowing partners to create broader promotional activity centred around variety, entertainment and strong seasonal relevance.”