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NoMad Las Vegas, the boutique hotel located atop Park MGM on the Las Vegas Strip, is set to undergo a major rebranding. The property will officially be renamed The Reserve at Park MGM on December 17, 2025. The change marks the end of the NoMad era while keeping the property’s premium accommodations intact.
The hotel currently features 293 rooms and suites, all of which will continue operations under the new branding. Several of the property’s signature venues will also be renamed. The NoMad Pool will become The Terrace Pool, the NoMad Library will be called The Library, and the NoMad Bar will be rebranded as The Reserve Bar. The rebrand aims to unify the hotel’s identity with the larger Park MGM resort while offering a refined guest experience.
The decision to retire the NoMad Las Vegas brand comes after years of operating the property as a boutique hotel within-a-hotel. The rebranding effort is part of MGM Resorts International’s broader strategy to integrate its properties more fully and capitalize on loyalty programs. Beginning in early 2026, The Reserve at Park MGM is expected to join Marriott Bonvoy’s Autograph Collection through a licensing partnership, allowing travelers to book rooms using Marriott’s platform and earn or redeem loyalty points.
MGM executives in have described the rebrand as a move to streamline operations and enhance the guest experience while maintaining the luxury positioning that NoMad Las Vegas established. The hotel’s design elements, service standards, and premium offerings will remain, ensuring continuity for visitors familiar with the original property.
Industry observers see the rebrand as a strategic step to leverage the global recognition and reach of Marriott Bonvoy while strengthening Park MGM’s overall market presence. Guests can expect a familiar atmosphere with updated branding, improved integration into the resort complex, and continued access to high-end amenities that have been hallmarks of NoMad.
The rebranding signals a new chapter for the property while acknowledging the popularity and prestige NoMad Las Vegas achieved over its years of operation. The Reserve at Park MGM aims to maintain the boutique luxury experience while aligning more closely with the larger resort framework and global hospitality networks.
