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iGaming content developer Wazdan has partnered with Betsson to launch 16 Coins Betsson, a branded version of its Coins series slot aimed at delivering a more customized gaming experience for the operator’s players.
The release builds on Wazdan’s original 16 Coins title, adapting the game with Betsson-specific branding while retaining its core gameplay mechanics.
The slot features 16 independent reels arranged in a 4×4 layout. Instead of standard paying symbols in the base game, rewards are awarded during the Hold the Jackpot bonus round, where players collect Coin symbols across the grid in an attempt to fill all positions and win the Grand Jackpot.
The game also includes Wazdan’s Cash Infinity mechanic, which enhances winning potential and has contributed to the popularity of the original title within its Coins series.
The launch comes as online casino operators increasingly seek differentiated and branded content to distinguish their offerings and strengthen player engagement. The customized release reflects the provider’s strategy of adapting established game formats for operator partners while preserving the underlying gameplay experience, the company said.
“Delivering tailored experiences for our partners has always been an important part of our approach, and 16 Coins Betsson is a strong example of how we can adapt proven content while preserving the quality of the user experience,” Andrzej Hyla, Chief Commercial Officer at Wazdan, said.
“We are proud of what our team has achieved with this release and delighted to collaborate with Betsson on bringing a customised version of one of our most well-loved game formats to its players,” he added.